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Insider Trading: PLAYBOY ENTERPRISES INC

Monthly summaries of insider trading activities (stock purchases, sales, and option exercises) reported by insiders of PLAYBOY ENTERPRISES INC since year 2005 are given in the first table. The second table lists detailed insider transactions reported by PLAYBOY ENTERPRISES INC since 2005. The reporting company's ticker symbol is PLA, PLAA. The reporting company's CIK number is 1072341. The total value of stock buying during this period is $10,275,853. The total value of stock sales is $222,792. The total value of stock exercises is $120,000.

Figure 1. Monthly insider transaction values at PLAYBOY ENTERPRISES INC (PLA, PLAA) in the past 24 months. The trade values of insider stock buys, sales, and option exercises are in logarithmic scale as shown on the right axis labels. The detailed monthly and daily insider transactions are listed in the 2 tables below.

  • 06

  • 07

  • 08

  • 09

  • 10

  • 11

  • 12

  • 01 2007

  • 02

  • 03

  • 04

  • 05

  • 06

  • 07

  • 08

  • 09

  • 10

  • 11

  • 12

  • 01 2008

  • 02

  • 03

  • 04

  • 05

  • $630,160

    $63,016

    $6,301

    $630

  • Buy
  • Sale
  • Option Exercise

Figure 2. Average prices of insider buys, sales, and option exercises at PLAYBOY ENTERPRISES INC (PLA, PLAA) in the past 24 months. See table 2 for insider transaction details.

  • 06

  • 07

  • 08

  • 09

  • 10

  • 11

  • 12

  • 01 2007

  • 02

  • 03

  • 04

  • 05

  • 06

  • 07

  • 08

  • 09

  • 10

  • 11

  • 12

  • 01 2008

  • 02

  • 03

  • 04

  • 05

  • $12.16

    $9.12

    $6.08

    $3.04



Table 1. Monthly summaries of insider stock purchases, sales, and option exercises for PLAYBOY ENTERPRISES INC (PLA, PLAA).
Trading Period
year-month  
Insider Buying     
Shares               Value ($)
Insider Sales     
Shares               Value ($)
Option Exercises     
Shares               Value ($)
2008-05 15,100 116,600 0 0 0 0
2008-04 9,500 77,883 0 0 0 0
2007-12 66,100 630,160 0 0 0 0
2007-11 9,300 86,131 0 0 0 0
2007-10 1,300 14,625 0 0 0 0
2007-08 50,900 555,881 0 0 0 0
2007-04 0 0 0 0 25,709 0
2006-11 0 0 10,000 121,600 10,000 120,000
2006-10 0 0 9,850 101,192 0 0
2005-11 238,200 3,543,187 0 0 0 0
2005-04 15,000 187,565 0 0 0 0
2005-03 386,766 5,063,821 0 0 0 0

Table 2. Detailed insider stock purchases, sales, and option exercises for PLAYBOY ENTERPRISES INC (PLA, PLAA)
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2008-05-06 Holmes Max (10% Owner) Purchase 15,100 7.72 116,600
2008-04-15 Holmes Max (10% Owner) Purchase 9,500 8.20 77,883
2007-12-06 Holmes Max (10% Owner) Purchase 58,600 9.55 559,550
2007-12-05 Holmes Max (10% Owner) Purchase 7,500 9.41 70,610
2007-11-30 Holmes Max (10% Owner) Purchase 7,300 9.27 67,671
2007-11-29 Holmes Max (10% Owner) Purchase 2,000 9.23 18,460
2007-10-31 Holmes Max (10% Owner) Purchase 1,300 11.25 14,625
2007-08-31 Holmes Max (10% Owner) Purchase 36,900 11.00 405,900
2007-08-21 Holmes Max (10% Owner) Purchase 6,200 10.70 66,340
2007-08-20 Holmes Max (10% Owner) Purchase 7,800 10.72 83,641
2007-04-30 Drapkin Donald G (Director) Option Exercise 25,709 .00 0
2006-11-13 Rosenthal Sol (Director) Sale 10,000 12.16 121,600
2006-11-13 Rosenthal Sol (Director) Option Exercise 10,000 12.00 120,000
2006-10-13 Meyers Robert (EVP/PEI and Pres/ Media) Sale 9,850 10.27 101,192
2005-11-11 Hefner Hugh Marston (Editor-In-Chief) Purchase 50,000 15.21 760,550
2005-11-10 Hefner Hugh Marston (Editor-In-Chief) Purchase 45,800 15.03 688,374
2005-11-09 Hefner Hugh Marston (Editor-In-Chief) Purchase 80,100 14.86 1,180,881
2005-11-07 Hefner Hugh Marston (Editor-In-Chief) Purchase 62,100 14.66 910,386
2005-04-25 Drapkin Donald G (Director) Purchase 10,000 12.55 125,500
2005-04-19 Kern Jerome H (Director) Purchase 5,000 12.41 62,065
2005-03-15 Hefner Hugh Marston (Editor-In-Chief) Purchase 381,971 13.09 5,000,000
2005-03-10 Pillar Russell I (Director) Purchase 4,795 13.31 63,821

Insider trading activities including stock purchases, stock sales, and option exercises listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of PLAYBOY ENTERPRISES INC (symbol PLA, PLAA, CIK number 1072341) see the Securities and Exchange Commission (SEC) website.

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