Insider Trading activities of Housevalues, Inc. insiders.

Monthly summaries of insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Housevalues, Inc. since 2005 are illustrated in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Housevalues, Inc. since year 2005. Table 2 shows the detailed insider transactions of Housevalues, Inc. since 2005. The reporting company's ticker symbol is SOLD. The reporting company's CIK number is 1298978.
The total value of stock buying since 2005 is $7,694.
The total value of stock sales since 2005 is $32,520,553.
The total value of stock option exercises since 2005 is $9,828,442.


Table 1. Monthly summaries of insider stock purchases, sales, and option exercises for Housevalues, Inc. (SOLD).
Trading Period Insider Buying Insider Sales Option Exercises
year-month Shares Value Shares Value Shares Value
2013-08 0 $0 0 $0 2,224,688 $7,639,277
2013-02 0 $0 30,277 $243,378 0 $0
2013-01 0 $0 74,282 $547,897 0 $0
2012-12 0 $0 273,541 $1,619,362 0 $0
2012-10 0 $0 63,477 $428,679 0 $0
2012-09 0 $0 313,600 $1,952,899 140,000 $319,999
2012-08 0 $0 36,200 $197,016 34,800 $86,999
2012-07 0 $0 80,200 $416,886 80,200 $200,500
2012-06 0 $0 90,724 $435,713 90,224 $225,558
2012-05 0 $0 109,776 $465,207 273,559 $616,610
2012-04 0 $0 0 $0 80,000 $160,000
2012-03 0 $0 73,949 $270,511 193,949 $445,372
2012-02 0 $0 6,051 $21,178 6,051 $15,127
2009-11 4,000 $7,694 0 $0 0 $0
2007-01 0 $0 20,000 $104,100 10,000 $20,000
2006-12 0 $0 20,000 $107,780 0 $0
2006-10 0 $0 55,000 $309,945 0 $0
2006-09 0 $0 110,000 $677,984 45,000 $99,000
2006-08 0 $0 1,800,000 $9,900,000 0 $0
2006-04 0 $0 50,000 $405,250 0 $0
2006-03 0 $0 1,491,111 $13,186,698 0 $0
2005-10 0 $0 50,000 $685,560 0 $0
2005-08 0 $0 39,600 $544,510 0 $0

Table 2. Detailed insider stock purchases, sales, and option exercises of Housevalues, Inc. insiders (SOLD)
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2013-08-07 Morris Ian H (CEO) Option Ex 1,088,438 3.19 3,472,117
2013-08-07 Mendenhall Richard A Option Ex 105,000 3.19 334,740
2013-08-07 Higgins Frank Milton Option Ex 115,000 3.33 382,835
2013-08-07 Galgon Michael T Option Ex 55,000 3.33 182,985
2013-08-07 Gacek Jon W Option Ex 135,000 3.98 536,625
2013-08-07 Davidson Jacqueline L (CFO) Option Ex 641,250 3.82 2,447,010
2013-08-07 Hanauer Nicolas J Option Ex 85,000 3.33 282,965
2013-02-08 Morris Ian H (CEO) Sale 1,430 8.30 11,870
2013-02-07 Morris Ian H (CEO) Sale 13,847 8.20 113,503
2013-02-01 Morris Ian H (CEO) Sale 15,000 7.87 118,005
2013-01-28 Morris Ian H (CEO) Sale 32,675 7.66 250,257
2013-01-25 Morris Ian H (CEO) Sale 1,300 7.44 9,672
2013-01-17 Morris Ian H (CEO) Sale 200 7.47 1,494
2013-01-16 Morris Ian H (CEO) Sale 16,098 7.29 117,418
2013-01-11 Morris Ian H (CEO) Sale 1,275 7.06 8,998
2013-01-04 Morris Ian H (CEO) Sale 1,600 7.07 11,315
2013-01-03 Morris Ian H (CEO) Sale 14,627 7.11 104,027
2013-01-02 Morris Ian H (CEO) Sale 6,507 6.87 44,716
2012-12-12 Hanauer Nicolas J Sale 273,541 5.92 1,619,362
2012-10-31 Morris Ian H (CEO) Sale 19,893 6.98 138,773
2012-10-04 Morris Ian H (CEO) Sale 7,316 6.65 48,622
2012-10-02 Morris Ian H (CEO) Sale 600 6.64 3,985
2012-10-01 Morris Ian H (CEO) Sale 35,668 6.65 237,299
2012-09-28 Morris Ian H (CEO) Sale 27,000 6.35 171,396
2012-09-27 Morris Ian H (CEO) Sale 27,000 6.32 170,640
2012-09-26 Morris Ian H (CEO) Sale 27,000 6.42 173,259
2012-09-25 Morris Ian H (CEO) Sale 27,000 6.92 186,975
2012-09-25 Morris Ian H (CEO) Option Ex 13,000 2.50 32,500
2012-09-24 Morris Ian H (CEO) Sale 27,000 6.75 182,169
2012-09-24 Morris Ian H (CEO) Option Ex 27,000 2.50 67,500
2012-09-21 Morris Ian H (CEO) Sale 48,400 6.35 307,436
2012-09-21 Morris Ian H (CEO) Option Ex 48,400 2.20 106,480
2012-09-20 Morris Ian H (CEO) Sale 16,673 5.95 99,137
2012-09-20 Morris Ian H (CEO) Option Ex 16,673 2.20 36,680
2012-09-19 Morris Ian H (CEO) Sale 112,727 5.83 657,423
2012-09-19 Morris Ian H (CEO) Option Ex 34,927 2.20 76,839
2012-09-18 Morris Ian H (CEO) Sale 300 5.58 1,674
2012-09-14 Morris Ian H (CEO) Sale 500 5.58 2,790
2012-08-03 Morris Ian H (CEO) Sale 22,241 5.43 120,835
2012-08-03 Morris Ian H (CEO) Option Ex 22,241 2.50 55,602
2012-08-02 Morris Ian H (CEO) Sale 5,556 5.41 30,057
2012-08-02 Morris Ian H (CEO) Option Ex 5,556 2.50 13,890
2012-08-01 Morris Ian H (CEO) Sale 8,403 5.49 46,124
2012-08-01 Morris Ian H (CEO) Option Ex 7,003 2.50 17,507
2012-07-30 Morris Ian H (CEO) Sale 200 5.43 1,086
2012-07-30 Morris Ian H (CEO) Option Ex 200 2.50 500
2012-07-27 Morris Ian H (CEO) Sale 40,000 5.28 211,320
2012-07-27 Morris Ian H (CEO) Option Ex 40,000 2.50 100,000
2012-07-02 Morris Ian H (CEO) Sale 40,000 5.11 204,480
2012-07-02 Morris Ian H (CEO) Option Ex 40,000 2.50 100,000
2012-06-29 Morris Ian H (CEO) Sale 26,497 5.01 132,776
2012-06-29 Morris Ian H (CEO) Option Ex 26,497 2.50 66,242
2012-06-28 Morris Ian H (CEO) Sale 200 4.91 982
2012-06-28 Morris Ian H (CEO) Option Ex 200 2.50 500
2012-06-27 Morris Ian H (CEO) Sale 12,848 4.91 63,096
2012-06-27 Morris Ian H (CEO) Option Ex 12,848 2.50 32,120
2012-06-22 Morris Ian H (CEO) Sale 455 4.91 2,234
2012-06-22 Morris Ian H (CEO) Option Ex 455 2.50 1,137
2012-06-20 Morris Ian H (CEO) Sale 4,408 4.70 20,717
2012-06-20 Morris Ian H (CEO) Option Ex 4,408 2.50 11,020
2012-06-19 Morris Ian H (CEO) Sale 23,431 4.70 110,125
2012-06-19 Morris Ian H (CEO) Option Ex 23,431 2.50 58,577
2012-06-18 Morris Ian H (CEO) Sale 1,100 4.71 5,183
2012-06-18 Morris Ian H (CEO) Option Ex 1,100 2.50 2,750
2012-06-15 Morris Ian H (CEO) Sale 3,600 4.70 16,920
2012-06-15 Morris Ian H (CEO) Option Ex 3,600 2.50 9,000
2012-06-14 Morris Ian H (CEO) Sale 7,380 4.70 34,686
2012-06-14 Morris Ian H (CEO) Option Ex 7,380 2.50 18,450
2012-06-13 Morris Ian H (CEO) Sale 81 4.70 380
2012-06-13 Morris Ian H (CEO) Option Ex 81 2.50 202
2012-06-04 Morris Ian H (CEO) Sale 500 4.64 2,320
2012-06-01 Morris Ian H (CEO) Sale 10,224 4.53 46,294
2012-06-01 Morris Ian H (CEO) Option Ex 10,224 2.50 25,560
2012-05-31 Morris Ian H (CEO) Sale 11,563 4.52 52,287
2012-05-31 Morris Ian H (CEO) Option Ex 11,563 2.50 28,907
2012-05-25 Morris Ian H (CEO) Sale 4,100 4.53 18,577
2012-05-25 Morris Ian H (CEO) Option Ex 4,100 2.50 10,250
2012-05-24 Morris Ian H (CEO) Sale 7,683 4.52 34,727
2012-05-24 Morris Ian H (CEO) Option Ex 7,683 2.50 19,207
2012-05-23 Morris Ian H (CEO) Sale 3,200 4.52 14,463
2012-05-23 Morris Ian H (CEO) Option Ex 3,200 2.50 8,000
2012-05-22 Morris Ian H (CEO) Sale 3,230 4.52 14,599
2012-05-22 Morris Ian H (CEO) Option Ex 3,230 2.50 8,075
2012-05-21 Morris Ian H (CEO) Sale 3,544 4.26 15,111
2012-05-21 Morris Ian H (CEO) Option Ex 3,544 2.50 8,860
2012-05-18 Morris Ian H (CEO) Sale 36,456 4.24 154,573
2012-05-18 Morris Ian H (CEO) Option Ex 36,456 2.50 91,140
2012-05-11 Morris Ian H (CEO) Sale 3,599 4.03 14,518
2012-05-11 Morris Ian H (CEO) Option Ex 87,382 2.25 196,609
2012-05-10 Morris Ian H (CEO) Sale 100 4.02 401
2012-05-10 Morris Ian H (CEO) Option Ex 100 2.50 250
2012-05-03 Morris Ian H (CEO) Sale 2,701 4.03 10,879
2012-05-03 Morris Ian H (CEO) Option Ex 2,701 2.50 6,752
2012-05-02 Morris Ian H (CEO) Sale 33,600 4.02 135,072
2012-05-02 Morris Ian H (CEO) Option Ex 113,600 2.10 238,560
2012-04-13 Morris Ian H (CEO) Option Ex 80,000 2.00 160,000
2012-03-14 Morris Ian H (CEO) Sale 38,000 3.77 143,222
2012-03-14 Morris Ian H (CEO) Option Ex 158,000 2.25 355,500
2012-03-13 Morris Ian H (CEO) Sale 1,600 3.75 6,000
2012-03-13 Morris Ian H (CEO) Option Ex 1,600 2.50 4,000
2012-03-02 Morris Ian H (CEO) Sale 10,030 3.59 36,027
2012-03-02 Morris Ian H (CEO) Option Ex 10,030 2.50 25,075
2012-03-01 Morris Ian H (CEO) Sale 24,319 3.51 85,262
2012-03-01 Morris Ian H (CEO) Option Ex 24,319 2.50 60,797
2012-02-10 Morris Ian H (CEO) Sale 6,051 3.50 21,178
2012-02-10 Morris Ian H (CEO) Option Ex 6,051 2.50 15,127
2009-11-11 Morris Ian H (CEO) Buy 2,999 1.92 5,758
2009-11-11 Davidson Jacqueline L (CFO) Buy 1,000 1.94 1,935
2009-11-10 Morris Ian H (CEO) Buy 1 1.90 1
2007-01-31 Morris Ian H (Chief Executive Officer) Sale 20,000 5.20 104,100
2007-01-31 Morris Ian H (Chief Executive Officer) Option Ex 10,000 2.00 20,000
2006-12-21 Morris Ian H (Chief Executive Officer) Sale 20,000 5.39 107,780
2006-10-29 Morris Ian H (Chief Executive Officer) Sale 25,000 5.20 129,975
2006-10-19 Morris Ian H (Chief Executive Officer) Sale 30,000 6.00 179,970
2006-09-27 Morris Ian H (Chief Executive Officer) Sale 35,000 6.27 219,449
2006-09-15 Eskenazi Gregg I (General Counsel) Sale 22,500 6.21 139,770
2006-09-15 Eskenazi Gregg I (General Counsel) Option Ex 22,500 2.20 49,500
2006-09-14 Eskenazi Gregg I (General Counsel) Sale 22,500 6.11 137,385
2006-09-14 Eskenazi Gregg I (General Counsel) Option Ex 22,500 2.20 49,500
2006-09-13 Eskenazi Gregg I (General Counsel) Sale 30,000 6.05 181,380
2006-08-14 Powell Mark S (Chairman of the Board) Sale 1,800,000 5.50 9,900,000
2006-04-04 Blair William Capital Partners Vii Lp (10% Owner) Sale 20,000 8.08 161,500
2006-04-03 Blair William Capital Partners Vii Lp (10% Owner) Sale 30,000 8.12 243,750
2006-03-31 Blair William Capital Partners Vii Lp (10% Owner) Sale 20,000 8.25 165,000
2006-03-28 Blair William Capital Partners Vii Lp (10% Owner) Sale 40,000 8.28 331,079
2006-03-27 Blair William Capital Partners Vii Lp (10% Owner) Sale 5,000 8.10 40,519
2006-03-24 Blair William Capital Partners Vii Lp (10% Owner) Sale 10,000 8.31 83,110
2006-03-23 Blair William Capital Partners Vii Lp (10% Owner) Sale 35,300 8.60 303,756
2006-03-22 Blair William Capital Partners Vii Lp (10% Owner) Sale 74,944 8.78 657,708
2006-03-21 Blair William Capital Partners Vii Lp (10% Owner) Sale 69,517 8.77 609,733
2006-03-20 Blair William Capital Partners Vii Lp (10% Owner) Sale 65,000 8.63 560,950
2006-03-17 Blair William Capital Partners Vii Lp (10% Owner) Sale 55,000 8.50 467,335
2006-03-10 Blair William Capital Partners Vii Lp (10% Owner) Sale 18,982 8.85 167,990
2006-03-09 Blair William Capital Partners Vii Lp (10% Owner) Sale 14,674 8.85 129,864
2006-03-08 Blair William Capital Partners Vii Lp (10% Owner) Sale 133,500 8.85 1,181,475
2006-03-07 Blair William Capital Partners Vii Lp (10% Owner) Sale 37,496 8.89 333,450
2006-03-06 Blair William Capital Partners Vii Lp (10% Owner) Sale 811,800 8.94 7,259,115
2006-03-03 Blair William Capital Partners Vii Lp (10% Owner) Sale 81,150 8.98 728,889
2005-10-24 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.77 137,680
2005-10-21 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.62 136,210
2005-10-20 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.58 135,850
2005-10-19 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.72 137,230
2005-10-18 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.86 138,590
2005-08-30 Nelson Michael Allen (Chief Technology Officer) Sale 10,000 13.45 134,530
2005-08-29 Nelson Michael Allen (Chief Technology Officer) Sale 20,000 13.71 274,140
2005-08-22 Nelson Michael Allen (Chief Technology Officer) Sale 9,600 14.15 135,840

Insider trading activities including stock purchases, stock sales, and option exercises of SOLD listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Housevalues, Inc. (symbol SOLD, CIK number 1298978) see the Securities and Exchange Commission (SEC) website.