Insider Trading activities of Demandtec, Inc. insiders.

Monthly summaries of insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Demandtec, Inc. since 2005 are illustrated in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Demandtec, Inc. since year 2005. Table 2 shows the detailed insider transactions of Demandtec, Inc. since 2005. The reporting company's ticker symbol is DMAN. The reporting company's CIK number is 1400400.
The total value of stock buying since 2005 is $0.
The total value of stock sales since 2005 is $27,429,388.
The total value of stock option exercises since 2005 is $1,212,614.


Table 1. Monthly summaries of insider stock purchases, sales, and option exercises for Demandtec, Inc. (DMAN).
Trading Period Insider Buying Insider Sales Option Exercises
year-month Shares Value Shares Value Shares Value
2012-01 0 $0 3,000 $39,510 3,000 $18,510
2011-12 0 $0 140,000 $1,832,095 83,000 $122,510
2011-11 0 $0 24,200 $193,454 0 $0
2011-09 0 $0 18,998 $114,275 0 $0
2011-08 0 $0 35,161 $229,424 0 $0
2011-07 0 $0 25,000 $186,530 0 $0
2011-06 0 $0 39,075 $376,611 0 $0
2011-05 0 $0 88,437 $887,024 0 $0
2011-04 0 $0 40,375 $462,334 0 $0
2011-03 0 $0 156,169 $1,938,214 156,169 $156,169
2011-02 0 $0 103,972 $1,431,787 103,972 $215,501
2011-01 0 $0 300,000 $3,893,744 270,000 $341,726
2010-12 0 $0 132,645 $1,465,317 13,745 $13,745
2010-11 0 $0 149,330 $1,606,166 46,255 $46,255
2010-10 0 $0 129,066 $1,357,714 126,666 $88,166
2010-09 0 $0 7,500 $68,212 7,500 $9,750
2010-08 0 $0 50,000 $344,450 0 $0
2010-07 0 $0 130,250 $855,713 75,000 $29,999
2010-04 0 $0 119,853 $759,652 75,000 $30,000
2010-01 0 $0 189,657 $1,275,985 80,000 $35,000
2009-10 0 $0 110,000 $901,847 5,000 $5,000
2009-08 0 $0 261,793 $2,409,001 0 $0
2009-07 0 $0 190,648 $1,683,744 5,000 $5,000
2009-06 0 $0 69,788 $630,378 0 $0
2009-04 0 $0 20,000 $136,560 5,000 $5,000
2009-01 0 $0 24,375 $175,518 0 $0
2008-12 0 $0 0 $0 15,000 $15,000
2008-08 0 $0 137,709 $1,515,149 137,709 $55,083
2008-07 0 $0 24,375 $210,478 0 $0
2008-04 0 $0 13,400 $102,138 13,400 $13,400
2008-03 0 $0 3,400 $34,350 3,400 $3,400
2008-02 0 $0 28,400 $312,014 3,400 $3,400

Table 2. Detailed insider stock purchases, sales, and option exercises of Demandtec, Inc. insiders (DMAN)
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2012-01-11 Phelps William (EVP & COO) Sale 3,000 13.17 39,510
2012-01-11 Phelps William (EVP & COO) Option Ex 3,000 6.17 18,510
2011-12-14 Phelps William (EVP & COO) Sale 3,000 13.15 39,450
2011-12-14 Phelps William (EVP & COO) Option Ex 3,000 6.17 18,510
2011-12-08 Culhane Mark (EVP & CFO) Sale 137,000 13.08 1,792,645
2011-12-08 Culhane Mark (EVP & CFO) Option Ex 80,000 1.30 104,000
2011-11-02 Phelps William (EVP & COO) Sale 24,200 7.99 193,454
2011-09-22 Culhane Mark (EVP & CFO) Sale 11,435 5.71 65,305
2011-09-15 Bromme Michael (Senior Vice President, Retail) Sale 7,563 6.48 48,970
2011-08-10 Phelps William (EVP & COO) Sale 30,000 6.42 192,750
2011-08-03 Pickus Joshua (Director) Sale 5,161 7.11 36,674
2011-07-25 Culhane Mark (EVP & CFO) Sale 15,000 7.31 109,590
2011-07-15 Bromme Michael (Senior Vice President, Retail) Sale 10,000 7.69 76,940
2011-06-01 Phelps William (EVP & COO) Sale 24,200 9.62 232,755
2011-06-01 Culhane Mark (EVP & CFO) Sale 14,875 9.67 143,856
2011-05-24 Bromme Michael (Sr. VP of Worldwide Sales) Sale 4,538 9.41 42,720
2011-05-24 Culhane Mark (EVP & CFO) Sale 11,550 9.35 108,015
2011-05-16 Bromme Michael (Sr. VP of Worldwide Sales) Sale 3,024 10.20 30,838
2011-05-16 Fishback Daniel R (President & CEO) Sale 54,450 10.11 550,543
2011-05-04 Phelps William (EVP & COO) Sale 14,875 10.41 154,908
2011-04-26 Bromme Michael (Sr. VP of Worldwide Sales) Sale 1,275 11.39 14,517
2011-04-15 Bromme Michael (Sr. VP of Worldwide Sales) Sale 850 11.24 9,549
2011-04-15 Fishback Daniel R (President & CEO) Sale 38,250 11.46 438,268
2011-03-22 Fishback Daniel R (President & CEO) Sale 11,200 12.47 139,652
2011-03-22 Fishback Daniel R (President & CEO) Option Ex 11,200 1.00 11,200
2011-03-21 Fishback Daniel R (President & CEO) Sale 16,100 12.30 197,965
2011-03-21 Fishback Daniel R (President & CEO) Option Ex 16,100 1.00 16,100
2011-03-18 Fishback Daniel R (President & CEO) Sale 52,700 12.06 635,456
2011-03-18 Fishback Daniel R (President & CEO) Option Ex 52,700 1.00 52,700
2011-03-02 Fishback Daniel R (President & CEO) Sale 9,900 12.40 122,730
2011-03-02 Fishback Daniel R (President & CEO) Option Ex 9,900 1.00 9,900
2011-03-01 Fishback Daniel R (President & CEO) Sale 66,269 12.71 842,411
2011-03-01 Fishback Daniel R (President & CEO) Option Ex 66,269 1.00 66,269
2011-02-18 Fishback Daniel R (President & CEO) Sale 27,600 13.56 374,118
2011-02-18 Fishback Daniel R (President & CEO) Option Ex 27,600 1.00 27,600
2011-02-17 Fishback Daniel R (President & CEO) Sale 56,231 13.78 775,088
2011-02-17 Fishback Daniel R (President & CEO) Option Ex 56,231 1.00 56,231
2011-02-16 Bromme Michael (Sr. VP of Worldwide Sales) Sale 4,800 14.00 67,204
2011-02-16 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 4,800 8.80 42,240
2011-02-15 Bromme Michael (Sr. VP of Worldwide Sales) Sale 400 14.02 5,606
2011-02-15 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 400 8.80 3,520
2011-02-14 Bromme Michael (Sr. VP of Worldwide Sales) Sale 14,941 14.04 209,771
2011-02-14 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 14,941 5.75 85,910
2011-01-19 Fishback Daniel R (President & CEO) Sale 65,800 13.18 867,244
2011-01-19 Fishback Daniel R (President & CEO) Option Ex 65,800 1.00 65,800
2011-01-18 Fishback Daniel R (President & CEO) Sale 94,200 13.30 1,253,142
2011-01-18 Fishback Daniel R (President & CEO) Option Ex 94,200 1.00 94,200
2011-01-14 Culhane Mark (EVP & CFO) Sale 44,851 13.00 583,242
2011-01-14 Culhane Mark (EVP & CFO) Option Ex 44,851 1.15 51,578
2011-01-13 Culhane Mark (EVP & CFO) Sale 24,155 13.00 314,039
2011-01-13 Culhane Mark (EVP & CFO) Option Ex 12,349 1.00 12,349
2011-01-11 Culhane Mark (EVP & CFO) Sale 9,179 13.01 119,382
2011-01-11 Culhane Mark (EVP & CFO) Option Ex 2,800 1.00 2,800
2011-01-10 Culhane Mark (EVP & CFO) Sale 11,815 13.00 153,595
2011-01-06 Bromme Michael (Sr. VP of Worldwide Sales) Sale 50,000 12.06 603,100
2011-01-06 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 50,000 2.30 114,999
2010-12-10 Culhane Mark (EVP & CFO) Sale 13,745 10.98 150,878
2010-12-10 Culhane Mark (EVP & CFO) Option Ex 13,745 1.00 13,745
2010-12-10 Fishback Daniel R (President & CEO) Sale 118,900 11.06 1,314,439
2010-11-22 Culhane Mark (EVP & CFO) Sale 33,087 11.03 364,883
2010-11-22 Culhane Mark (EVP & CFO) Option Ex 21,655 1.00 21,655
2010-11-22 Fishback Daniel R (President & CEO) Sale 1,100 11.01 12,113
2010-11-19 Culhane Mark (EVP & CFO) Sale 40,768 10.95 446,450
2010-11-19 Culhane Mark (EVP & CFO) Option Ex 24,600 1.00 24,600
2010-11-03 Phelps William (EVP & COO) Sale 44,625 10.52 469,632
2010-10-29 Culhane Mark (EVP & CFO) Sale 2,400 10.95 26,280
2010-10-27 Culhane Mark (EVP & CFO) Sale 40,000 10.60 424,120
2010-10-27 Culhane Mark (EVP & CFO) Option Ex 40,000 1.00 40,000
2010-10-20 Fishback Daniel R (President & CEO) Sale 71,666 10.55 756,219
2010-10-20 Fishback Daniel R (President & CEO) Option Ex 71,666 .40 28,666
2010-10-01 Bromme Michael (Sr. VP of Worldwide Sales) Sale 15,000 10.07 151,095
2010-10-01 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 15,000 1.30 19,500
2010-09-13 Bromme Michael (Sr. VP of Worldwide Sales) Sale 7,500 9.10 68,212
2010-09-13 Bromme Michael (Sr. VP of Worldwide Sales) Option Ex 7,500 1.30 9,750
2010-08-12 Culhane Mark (EVP & CFO) Sale 25,000 6.66 166,550
2010-08-10 Culhane Mark (EVP & CFO) Sale 25,000 7.12 177,900
2010-07-26 Culhane Mark (EVP & CFO) Sale 14,875 6.98 103,768
2010-07-21 Fishback Daniel R (President & CEO) Sale 38,233 6.45 246,717
2010-07-21 Fishback Daniel R (President & CEO) Option Ex 38,233 .40 15,293
2010-07-20 Fishback Daniel R (President & CEO) Sale 36,767 6.47 238,029
2010-07-20 Fishback Daniel R (President & CEO) Option Ex 36,767 .40 14,706
2010-07-16 Bromme Michael (Sr. VP of Worldwide Sales) Sale 1,222 6.54 7,997
2010-07-15 Bromme Michael (Sr. VP of Worldwide Sales) Sale 903 6.63 5,987
2010-07-15 Fishback Daniel R (President & CEO) Sale 38,250 6.62 253,215
2010-04-20 Phelps William (EVP & COO) Sale 9,497 6.36 60,400
2010-04-20 Fishback Daniel R (Chief Executive Officer) Sale 75,000 6.37 477,675
2010-04-20 Fishback Daniel R (Chief Executive Officer) Option Ex 75,000 .40 30,000
2010-04-19 Bromme Michael (Sr. VP, Worldwide Sales) Sale 3,364 6.40 21,532
2010-04-15 Fishback Daniel R (Chief Executive Officer) Sale 31,992 6.25 200,045
2010-01-27 Fishback Daniel R (Chief Executive Officer) Sale 26,600 5.90 156,940
2010-01-27 Fishback Daniel R (Chief Executive Officer) Option Ex 26,600 .40 10,640
2010-01-26 Fishback Daniel R (Chief Executive Officer) Sale 23,400 6.31 147,724
2010-01-26 Fishback Daniel R (Chief Executive Officer) Option Ex 23,400 .40 9,360
2010-01-25 Culhane Mark (EVP & Chief Financial Officer) Sale 20,000 6.66 133,280
2010-01-25 Culhane Mark (EVP & Chief Financial Officer) Option Ex 5,000 1.00 5,000
2010-01-25 Fishback Daniel R (Chief Executive Officer) Sale 25,000 6.67 166,700
2010-01-25 Fishback Daniel R (Chief Executive Officer) Option Ex 25,000 .40 10,000
2010-01-22 Fishback Daniel R (Chief Executive Officer) Sale 25,400 6.85 173,913
2010-01-21 Phelps William (EVP & COO) Sale 22,750 7.14 162,389
2010-01-21 Fishback Daniel R (Chief Executive Officer) Sale 26,600 7.28 193,515
2010-01-15 Bromme Michael (Sr. VP, Worldwide Sales) Sale 5,688 7.22 41,067
2010-01-15 Culhane Mark (EVP & Chief Financial Officer) Sale 14,219 7.06 100,457
2009-10-26 Culhane Mark (EVP & Chief Financial Officer) Sale 20,000 8.55 171,040
2009-10-26 Culhane Mark (EVP & Chief Financial Officer) Option Ex 5,000 1.00 5,000
2009-10-09 Fishback Daniel R (Chief Executive Officer) Sale 37,100 8.02 297,467
2009-10-08 Fishback Daniel R (Chief Executive Officer) Sale 6,200 8.33 51,652
2009-10-07 Fishback Daniel R (Chief Executive Officer) Sale 15,100 8.27 124,907
2009-10-06 Fishback Daniel R (Chief Executive Officer) Sale 31,600 8.13 256,781
2009-08-24 Cargill Inc (10% Owner) Sale 33,167 9.34 309,779
2009-08-21 Cargill Inc (10% Owner) Sale 73,600 9.35 688,160
2009-08-18 Cargill Inc (10% Owner) Sale 500 9.00 4,500
2009-08-17 Cargill Inc (10% Owner) Sale 42,918 9.02 387,120
2009-08-14 Cargill Inc (10% Owner) Sale 59,008 9.12 538,152
2009-08-13 Cargill Inc (10% Owner) Sale 52,600 9.15 481,290
2009-07-27 Culhane Mark (Executive Vice President & CFO) Sale 20,000 8.98 179,640
2009-07-27 Culhane Mark (Executive Vice President & CFO) Option Ex 5,000 1.00 5,000
2009-07-24 Cargill Inc (10% Owner) Sale 7,108 9.01 64,043
2009-07-23 Cargill Inc (10% Owner) Sale 72,800 9.04 658,111
2009-07-20 Phelps William (EVP & Chief Customer Officer) Sale 22,750 8.89 202,156
2009-07-16 Fishback Daniel R (President & CEO) Sale 13,000 8.68 112,866
2009-07-15 Culhane Mark (Executive Vice President & CFO) Sale 14,218 8.48 120,611
2009-07-15 Fishback Daniel R (President & CEO) Sale 39,000 8.47 330,369
2009-07-01 Cargill Inc (10% Owner) Sale 1,772 9.00 15,948
2009-06-30 Cargill Inc (10% Owner) Sale 100 9.00 900
2009-06-29 Cargill Inc (10% Owner) Sale 19,688 9.04 177,979
2009-06-26 Cargill Inc (10% Owner) Sale 50,000 9.03 451,499
2009-04-27 Culhane Mark (Executive Vice President & CFO) Sale 20,000 6.83 136,560
2009-04-27 Culhane Mark (Executive Vice President & CFO) Option Ex 5,000 1.00 5,000
2009-01-15 Phelps William (EVP & Chief Customer Officer) Sale 15,000 7.22 108,300
2009-01-15 Culhane Mark (Executive Vice President & CFO) Sale 9,375 7.17 67,218
2008-12-18 Fishback Daniel R (President & CEO) Option Ex 15,000 1.00 15,000
2008-08-15 Fishback Daniel R (President & Chief Exec Officer) Sale 600 11.00 6,601
2008-08-15 Fishback Daniel R (President & Chief Exec Officer) Option Ex 600 .40 240
2008-08-14 Fishback Daniel R (President & Chief Exec Officer) Sale 55,715 11.00 612,976
2008-08-14 Fishback Daniel R (President & Chief Exec Officer) Option Ex 55,715 .40 22,286
2008-08-13 Fishback Daniel R (President & Chief Exec Officer) Sale 59,636 11.00 656,234
2008-08-13 Fishback Daniel R (President & Chief Exec Officer) Option Ex 59,636 .40 23,854
2008-08-12 Fishback Daniel R (President & Chief Exec Officer) Sale 21,758 11.00 239,338
2008-08-12 Fishback Daniel R (President & Chief Exec Officer) Option Ex 21,758 .40 8,703
2008-07-15 Phelps William (EVP & Chief Customer Officer) Sale 15,000 8.67 130,050
2008-07-15 Culhane Mark (EVP & Chief Financial Officer) Sale 9,375 8.58 80,428
2008-04-08 Crouch John (SVP, Worldwide Sales) Sale 10,000 7.47 74,660
2008-04-08 Crouch John (SVP, Worldwide Sales) Option Ex 10,000 1.00 10,000
2008-04-07 Crouch John (SVP, Worldwide Sales) Sale 3,400 8.08 27,478
2008-04-07 Crouch John (SVP, Worldwide Sales) Option Ex 3,400 1.00 3,400
2008-03-05 Crouch John (SVP, Worldwide Sales) Sale 3,400 10.10 34,350
2008-03-05 Crouch John (SVP, Worldwide Sales) Option Ex 3,400 1.00 3,400
2008-02-05 Dai James (SVP Engineering & Operations) Sale 25,000 10.99 274,750
2008-02-05 Crouch John (SVP, Worldwide Sales) Sale 3,400 10.96 37,264
2008-02-05 Crouch John (SVP, Worldwide Sales) Option Ex 3,400 1.00 3,400

Insider trading activities including stock purchases, stock sales, and option exercises of DMAN listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Demandtec, Inc. (symbol DMAN, CIK number 1400400) see the Securities and Exchange Commission (SEC) website.