Insider Trading activities of National Research Corp insiders. , Part 2

Monthly summaries of insider trading activities (stock purchases, sales, and option exercises) reported by insiders of National Research Corp since 2005 are illustrated in Table 1 and Table 2. Table 1 shows the monthly insider trading data of National Research Corp since year 2005. (See page 1 of this report.) Table 2 shows the detailed insider transactions of National Research Corp since 2005. The reporting company's ticker symbol is NRCIA/B. The reporting company's CIK number is 70487.
The total value of stock buying since 2005 is $74,331,220.
The total value of stock sales since 2005 is $232,137,904.
The total value of stock option exercises since 2005 is $9,868,081.


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Table 2. Detailed insider stock purchases, sales, and option exercises of National Research Corp insiders (NRCIA/B) , Part 2
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2012-05-15 Hays Michael D. (CEO) Sale 20,000 50.00 1,000,000
2012-05-04 Schorr Paul C Iii Sale 1,178 48.34 56,950
2012-04-18 Hays Michael D. (CEO) Sale 50 45.00 2,250
2012-04-13 Schorr Paul C Iii Option Ex 2,500 22.61 56,525
2012-02-17 Martin Joann M Option Ex 12,000 22.61 271,320
2012-02-09 Hays Michael D. (CEO) Sale 473,612 41.49 19,652,529
2011-12-15 Warden Gail L Option Ex 9,461 18.41 174,129
2011-08-19 Martin Joann M Option Ex 12,000 14.20 170,400
2011-06-23 Beans Patrick E (CFO and Secretary) Sale 250 35.38 8,845
2011-06-08 Warden Gail L Option Ex 4,947 14.20 70,247
2011-05-19 Martin Joann M Option Ex 12,000 16.50 197,940
2011-03-30 Beans Patrick E (CFO and Secretary) Sale 408 33.08 13,496
2011-03-29 Beans Patrick E (CFO and Secretary) Sale 592 33.00 19,536
2011-03-11 Beans Patrick E (CFO and Secretary) Sale 582 32.50 18,915
2010-12-21 Beans Patrick E (CFO and Secretary) Sale 3,500 34.50 120,750
2010-12-16 Beans Patrick E (CFO and Secretary) Sale 149 33.94 5,056
2010-12-13 Schorr Paul C Iii Buy 1,000 29.09 29,087
2010-12-13 Beans Patrick E (CFO and Secretary) Sale 260 28.77 7,478
2010-12-01 Peetz Jeffery T Sale 2,500,000 29.21 73,037,500
2010-12-01 Beans Patrick E (CFO and Secretary) Sale 100 28.25 2,825
2010-12-01 Hays Michael D. (CEO) Buy 2,500,000 29.21 73,037,500
2010-11-29 Warden Gail L Option Ex 2,000 14.20 28,400
2010-11-09 Beans Patrick E (CFO and Secretary) Sale 3,655 29.50 107,822
2010-09-28 Beans Patrick E (CFO and Secretary) Sale 200 25.84 5,168
2010-09-13 Schorr Paul C Iii Buy 1,000 26.50 26,500
2010-08-26 Beans Patrick E (CFO and Secretary) Sale 639 23.50 15,016
2010-04-06 Beans Patrick E (CFO and Secretary) Sale 250 25.30 6,326
2009-11-23 Martin Joann M (Director) Option Ex 2,000 8.60 17,200
2009-10-02 Schorr Paul C Iii (Director) Sale 2,178 23.81 51,866
2009-09-14 Beans Patrick E (CFO and Secretary) Sale 450 24.60 11,070
2009-04-07 Schorr Paul C Iii (Director) Sale 1,300 24.82 32,267
2009-04-02 Beans Patrick E (CFO and Secretary) Sale 425 24.92 10,591
2008-12-29 Hays Michael (CEO) Option Ex 38,182 11.00 420,002
2008-12-23 Schorr Paul C Iii (Director) Sale 1,000 28.30 28,305
2008-12-19 Schorr Paul C Iii (Director) Sale 600 28.14 16,882
2008-12-18 Schorr Paul C Iii (Director) Sale 1,400 27.80 38,913
2008-12-16 Schorr Paul C Iii (Director) Sale 2,000 27.50 55,000
2008-10-02 Beans Patrick E (CFO and Secretary) Sale 450 31.35 14,107
2008-09-19 Nunnelly John N (Director) Sale 4,000 31.93 127,724
2008-09-19 Nunnelly John N (Director) Option Ex 4,000 22.61 90,440
2008-09-19 Beans Patrick E (CFO and Secretary) Sale 2,232 32.01 71,446
2008-09-18 Beans Patrick E (CFO and Secretary) Sale 268 32.00 8,576
2008-09-16 Nunnelly John N (Director) Sale 1,000 31.41 31,410
2008-09-16 Nunnelly John N (Director) Option Ex 1,000 22.61 22,610
2008-09-04 Nunnelly John N (Director) Sale 1,000 31.03 31,028
2008-09-04 Nunnelly John N (Director) Option Ex 1,000 22.61 22,610
2008-09-03 Nunnelly John N (Director) Sale 2,000 31.75 63,510
2008-09-03 Nunnelly John N (Director) Option Ex 2,000 22.61 45,220
2008-08-28 Nunnelly John N (Director) Sale 500 30.95 15,475
2008-08-28 Nunnelly John N (Director) Option Ex 500 22.61 11,305
2008-08-28 Beans Patrick E (CFO and Secretary) Option Ex 31,364 11.00 345,004
2008-08-26 Nunnelly John N (Director) Sale 500 31.00 15,500
2008-08-26 Nunnelly John N (Director) Option Ex 500 22.61 11,305
2008-08-22 Nunnelly John N (Director) Sale 3,000 31.12 93,360
2008-08-22 Nunnelly John N (Director) Option Ex 3,000 22.61 67,830
2008-08-08 Beans Patrick E (CFO and Secretary) Sale 1,629 34.00 55,386
2008-06-27 Schorr Paul C Iii (Director) Sale 1,000 28.55 28,554
2008-05-28 Schorr Paul C Iii (Director) Sale 1,000 29.54 29,543
2008-05-23 Schorr Paul C Iii (Director) Sale 2,374 29.68 70,448
2008-05-22 Schorr Paul C Iii (Director) Sale 26 29.75 773
2008-03-10 Schorr Paul C Iii (Director) Option Ex 12,000 16.50 197,940
2008-02-26 Schorr Paul C Iii (Director) Sale 1,600 26.34 42,152
2008-02-22 Schorr Paul C Iii (Director) Sale 1,200 26.25 31,506
2008-02-21 Schorr Paul C Iii (Director) Sale 999 26.24 26,213
2008-02-15 Schorr Paul C Iii (Director) Sale 2,801 26.79 75,033
2008-02-15 Schorr Paul C Iii (Director) Option Ex 12,000 14.20 170,400
2007-12-31 Raasch Jona S (VP & Chief Operations Officer) Sale 45,517 25.00 1,137,925
2007-12-31 Hays Michael (CEO) Buy 45,517 25.00 1,137,925
2007-12-28 Raasch Jona S (VP & Chief Operations Officer) Sale 174 27.00 4,698
2007-12-27 Raasch Jona S (VP & Chief Operations Officer) Sale 15,400 25.00 385,000
2007-12-12 Raasch Jona S (VP & Chief Operations Officer) Sale 4,600 26.70 122,820
2007-12-10 Raasch Jona S (VP & Chief Operations Officer) Sale 399 27.00 10,773
2007-10-17 Nunnelly John N (Director) Sale 555 26.02 14,443
2007-10-17 Nunnelly John N (Director) Option Ex 555 14.20 7,881
2007-10-12 Nunnelly John N (Director) Sale 1,957 27.00 52,848
2007-10-12 Nunnelly John N (Director) Option Ex 1,957 14.20 27,789
2007-10-08 Nunnelly John N (Director) Sale 488 27.00 13,176
2007-10-08 Nunnelly John N (Director) Option Ex 488 14.20 6,929
2007-10-05 Nunnelly John N (Director) Sale 1,000 27.00 27,000
2007-10-05 Nunnelly John N (Director) Option Ex 1,000 14.20 14,200
2007-10-03 Nunnelly John N (Director) Sale 1,422 26.75 38,038
2007-10-03 Nunnelly John N (Director) Option Ex 1,422 14.20 20,192
2007-10-02 Nunnelly John N (Director) Sale 2,289 26.62 60,944
2007-10-02 Nunnelly John N (Director) Option Ex 2,289 14.20 32,503
2007-10-01 Nunnelly John N (Director) Sale 1,000 26.00 26,000
2007-10-01 Nunnelly John N (Director) Option Ex 1,000 14.20 14,200
2007-09-14 Schorr Paul C Iii (Director) Buy 504 25.14 12,670
2007-08-30 Schorr Paul C Iii (Director) Buy 300 24.99 7,496
2007-08-24 Schorr Paul C Iii (Director) Buy 196 25.00 4,900
2007-08-09 Beans Patrick E (CFO and Secretary) Sale 300 25.99 7,796
2007-07-03 Nunnelly John N (Director) Sale 1,000 25.25 25,250
2007-07-03 Nunnelly John N (Director) Option Ex 1,000 14.20 14,200
2007-06-26 Nunnelly John N (Director) Sale 549 25.25 13,862
2007-06-26 Nunnelly John N (Director) Option Ex 549 14.20 7,795
2007-06-15 Nunnelly John N (Director) Sale 451 25.35 11,432
2007-06-15 Nunnelly John N (Director) Option Ex 451 14.20 6,404
2007-06-13 Nunnelly John N (Director) Sale 1,000 25.01 25,013
2007-06-13 Nunnelly John N (Director) Option Ex 1,000 14.20 14,200
2007-06-12 Schorr Paul C Iii (Director) Buy 300 25.00 7,500
2007-06-08 Schorr Paul C Iii (Director) Buy 700 25.00 17,502
2007-05-24 Nunnelly John N (Director) Sale 742 26.75 19,848
2007-05-24 Nunnelly John N (Director) Option Ex 742 14.20 10,536
2007-05-21 Nunnelly John N (Director) Sale 149 25.25 3,762
2007-05-21 Nunnelly John N (Director) Option Ex 149 16.05 2,391
2007-05-15 Nunnelly John N (Director) Sale 1,100 25.18 27,692
2007-05-15 Nunnelly John N (Director) Option Ex 1,100 14.20 15,620
2007-05-15 Schorr Paul C Iii (Director) Buy 1,500 25.09 37,642
2007-05-14 Nunnelly John N (Director) Sale 2,000 25.10 50,200
2007-05-14 Nunnelly John N (Director) Option Ex 2,000 15.12 30,250
2007-05-14 Schorr Paul C Iii (Director) Buy 500 25.00 12,498
2007-03-12 Beans Patrick E (CFO and Secretary) Sale 300 21.94 6,582
2006-12-07 Nunnelly John N (Director) Sale 1,091 24.55 26,780
2006-12-07 Nunnelly John N (Director) Option Ex 1,091 16.05 17,510
2006-12-01 Nunnelly John N (Director) Sale 80 25.25 2,020
2006-12-01 Nunnelly John N (Director) Option Ex 80 16.05 1,284
2006-11-29 Nunnelly John N (Director) Sale 11 25.25 277
2006-11-29 Nunnelly John N (Director) Option Ex 11 16.05 176
2006-11-28 Nunnelly John N (Director) Sale 4,169 25.00 104,225
2006-11-28 Nunnelly John N (Director) Option Ex 4,169 16.05 66,912
2006-11-27 Nunnelly John N (Director) Sale 100 24.50 2,450
2006-11-27 Nunnelly John N (Director) Option Ex 100 16.05 1,605
2006-11-21 Nunnelly John N (Director) Sale 200 24.99 4,998
2006-11-21 Nunnelly John N (Director) Option Ex 200 16.05 3,210
2006-11-16 Schorr Paul C Iii (Director) Sale 1,700 24.04 40,869
2006-11-13 Nunnelly John N (Director) Sale 500 24.99 12,495
2006-11-13 Schorr Paul C Iii (Director) Sale 300 24.40 7,320
2006-11-10 Schorr Paul C Iii (Director) Sale 1,600 24.43 39,094
2006-10-24 Schorr Paul C Iii (Director) Sale 400 24.45 9,782
2006-10-23 Schorr Paul C Iii (Director) Sale 2,000 24.53 49,056
2006-10-20 Nunnelly John N (Director) Sale 500 24.65 12,325
2006-10-20 Nunnelly John N (Director) Option Ex 500 16.05 8,025
2006-10-20 Schorr Paul C Iii (Director) Sale 1,000 24.48 24,483
2006-10-13 Nunnelly John N (Director) Sale 2,591 24.60 63,738
2006-10-13 Nunnelly John N (Director) Option Ex 2,591 16.05 41,585
2006-10-12 Nunnelly John N (Director) Sale 50 24.50 1,225
2006-10-12 Nunnelly John N (Director) Option Ex 50 16.05 802
2006-10-11 Nunnelly John N (Director) Sale 359 24.50 8,795
2006-10-11 Nunnelly John N (Director) Option Ex 359 16.05 5,761
2006-10-10 Nunnelly John N (Director) Sale 883 24.50 21,633
2006-10-10 Nunnelly John N (Director) Option Ex 883 16.05 14,172
2006-10-09 Nunnelly John N (Director) Sale 420 24.50 10,290
2006-10-09 Nunnelly John N (Director) Option Ex 420 16.05 6,741
2006-10-03 Nunnelly John N (Director) Sale 197 24.50 4,826
2006-10-03 Nunnelly John N (Director) Option Ex 197 16.05 3,161
2006-09-28 Nunnelly John N (Director) Sale 91 25.02 2,276
2006-09-28 Nunnelly John N (Director) Option Ex 91 16.94 1,541
2006-09-27 Nunnelly John N (Director) Sale 1,300 24.70 32,110
2006-09-27 Nunnelly John N (Director) Option Ex 1,300 13.27 17,251
2006-09-26 Nunnelly John N (Director) Sale 9 24.75 222
2006-09-26 Nunnelly John N (Director) Option Ex 9 9.60 86
2006-09-22 Nunnelly John N (Director) Sale 1,034 24.70 25,539
2006-09-22 Nunnelly John N (Director) Option Ex 1,034 8.60 8,892
2006-09-21 Nunnelly John N (Director) Sale 266 24.70 6,570
2006-09-21 Nunnelly John N (Director) Option Ex 266 7.60 2,021
2006-09-20 Nunnelly John N (Director) Sale 1,300 24.70 32,112
2006-09-20 Nunnelly John N (Director) Option Ex 1,300 7.92 10,302
2006-06-01 Carmichael Joseph W (President) Sale 4,300 21.54 92,639
2006-05-31 Carmichael Joseph W (President) Sale 1,346 21.75 29,275
2006-05-31 Carmichael Joseph W (President) Option Ex 10,714 4.20 44,998
2006-03-22 Raasch Jona S (VP & Chief Operations Officer) Sale 3,000 21.00 63,000
2006-03-16 Raasch Jona S (VP & Chief Operations Officer) Sale 2,273 20.45 46,482
2006-03-16 Raasch Jona S (VP & Chief Operations Officer) Option Ex 3,500 5.75 20,125
2006-03-15 Raasch Jona S (VP & Chief Operations Officer) Sale 927 20.38 18,887
2006-03-08 Raasch Jona S (VP & Chief Operations Officer) Sale 5,600 20.28 113,568
2006-03-07 Raasch Jona S (VP & Chief Operations Officer) Sale 3,600 20.31 73,104
2006-03-03 Raasch Jona S (VP & Chief Operations Officer) Option Ex 9,000 5.75 51,750
2006-02-28 Raasch Jona S (VP & Chief Operations Officer) Sale 1,435 21.40 30,708
2006-02-28 Raasch Jona S (VP & Chief Operations Officer) Option Ex 1,435 5.75 8,251
2006-02-21 Beans Patrick E (CFO and Secretary) Sale 4,800 20.02 96,110
2006-02-21 Beans Patrick E (CFO and Secretary) Option Ex 6,429 7.00 45,003
2006-01-11 Schorr Paul C Iii (Director) Option Ex 6,000 6.19 37,140
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Insider trading activities including stock purchases, stock sales, and option exercises of NRCIA/B listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of National Research Corp (symbol NRCIA/B, CIK number 70487) see the Securities and Exchange Commission (SEC) website.