Insider Trading activities of Valassis Communications Inc insiders. , Part 2

Monthly summaries of insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Valassis Communications Inc since 2005 are illustrated in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Valassis Communications Inc since year 2005. (See page 1 of this report.) Table 2 shows the detailed insider transactions of Valassis Communications Inc since 2005. The reporting company's ticker symbol is VCI. The reporting company's CIK number is 883293.
The total value of stock buying since 2005 is $467,245.
The total value of stock sales since 2005 is $111,788,422.
The total value of stock option exercises since 2005 is $50,377,236.


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Table 2. Detailed insider stock purchases, sales, and option exercises of Valassis Communications Inc insiders (VCI) , Part 2
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2010-12-15 Schultz Alan F (President & CEO) Option Ex 4,258 11.69 49,776
2010-12-10 Schultz Alan F (President & CEO) Sale 100,000 35.00 3,500,000
2010-12-10 Schultz Alan F (President & CEO) Option Ex 100,000 11.69 1,169,000
2010-12-03 Herpich Richard P (EVP/ Sales & Marketing) Sale 40,000 33.44 1,337,640
2010-12-03 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 40,000 11.69 467,600
2010-11-30 Recchia Robert L (EVP and CFO) Sale 95,000 32.38 3,076,100
2010-11-30 Recchia Robert L (EVP and CFO) Option Ex 95,000 1.32 125,400
2010-11-29 Recchia Robert L (EVP and CFO) Sale 80,000 32.97 2,637,679
2010-11-29 Recchia Robert L (EVP and CFO) Option Ex 80,000 1.32 105,600
2010-11-17 Snyder Wallace S (Director) Sale 5,000 31.50 157,505
2010-11-17 Snyder Wallace S (Director) Option Ex 5,000 1.59 7,950
2010-11-16 Whittlesey Faith (Director) Sale 350 30.76 10,766
2010-11-04 Whittlesey Faith (Director) Sale 5,000 33.90 169,520
2010-11-04 Whittlesey Faith (Director) Option Ex 5,000 17.42 87,100
2010-11-03 Herpich Richard P (EVP/ Sales & Marketing) Sale 40,000 33.09 1,323,480
2010-11-03 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 40,000 11.32 453,000
2010-10-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 9,586 34.16 327,457
2010-09-20 Schultz Alan F (President & CEO) Sale 135,000 33.92 4,579,470
2010-09-20 Schultz Alan F (President & CEO) Option Ex 135,000 26.90 3,631,500
2010-09-20 Recchia Robert L (EVP and CFO) Sale 28,125 33.39 938,981
2010-09-20 Recchia Robert L (EVP and CFO) Option Ex 28,125 26.90 756,562
2010-09-13 Hogg William F Jr (EVP Manufacturing) Sale 43,750 34.00 1,487,500
2010-09-13 Hogg William F Jr (EVP Manufacturing) Option Ex 43,750 26.90 1,176,875
2010-09-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 38,715 30.42 1,177,749
2010-09-01 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 18,715 26.90 503,433
2010-08-05 Whittlesey Faith (Director) Sale 688 34.15 23,497
2010-08-04 Whittlesey Faith (Director) Sale 33,896 34.36 1,164,836
2010-08-04 Whittlesey Faith (Director) Option Ex 31,000 28.52 884,275
2010-08-02 Herpich Richard P (EVP/ Sales & Marketing) Sale 20,000 34.69 693,780
2010-08-02 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 20,000 1.32 26,400
2010-07-29 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 14,000 34.00 476,000
2010-07-29 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 14,000 18.26 255,640
2010-07-01 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 28,000 34.41 963,592
2010-07-01 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 28,000 18.26 511,280
2010-07-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 20,000 31.55 630,940
2010-07-01 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 20,000 1.32 26,400
2010-06-15 Sampson Marcella A (Director) Sale 5,000 37.36 186,820
2010-06-15 Sampson Marcella A (Director) Option Ex 5,000 1.59 7,950
2010-06-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 20,000 35.27 705,320
2010-06-01 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 20,000 1.32 26,400
2010-05-26 Hogg William F Jr (EVP Manufacturing) Sale 60,000 35.00 2,100,300
2010-05-26 Hogg William F Jr (EVP Manufacturing) Option Ex 60,000 6.50 390,300
2010-05-13 Darish Kenneth V (Director) Sale 25,000 35.61 890,225
2010-05-13 Darish Kenneth V (Director) Option Ex 25,000 9.70 242,499
2010-05-11 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 6,000 35.00 210,000
2010-05-11 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 6,000 28.58 171,480
2010-05-11 Schalek Linda J (Other) Sale 3,750 35.37 132,626
2010-05-11 Anderson Joseph B Jr (Director) Sale 5,000 33.25 166,250
2010-05-11 Anderson Joseph B Jr (Director) Option Ex 5,000 1.59 7,950
2010-05-10 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 24,900 34.00 846,600
2010-05-10 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 24,900 28.58 711,642
2010-05-10 Brennan Patrick F (Director) Sale 20,000 32.94 658,740
2010-05-10 Brennan Patrick F (Director) Option Ex 20,000 15.83 316,660
2010-05-07 Schalek Linda J (Other) Sale 39,857 32.25 1,285,388
2010-05-07 Schalek Linda J (Other) Option Ex 39,857 28.74 1,145,609
2010-05-03 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 100 34.00 3,400
2010-05-03 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 100 28.58 2,858
2010-05-03 Herpich Richard P (EVP/ Sales & Marketing) Sale 20,000 32.82 656,300
2010-05-03 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 20,000 1.32 26,400
2010-04-22 Whittlesey Faith (Director) Sale 30,000 30.00 900,000
2010-04-22 Whittlesey Faith (Director) Option Ex 30,000 11.02 330,750
2010-04-21 Whittlesey Faith (Director) Sale 2,740 30.00 82,200
2010-04-05 Herpich Richard P (EVP/ Sales & Marketing) Sale 14,200 28.50 404,700
2010-04-05 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 14,200 1.32 18,744
2010-04-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 5,800 28.50 165,300
2010-04-01 Herpich Richard P (EVP/ Sales & Marketing) Option Ex 5,800 1.32 7,656
2010-03-22 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Sale 103,334 28.01 2,893,972
2010-03-22 Husselbee Brian J (CEO - NCH Marketing Svcs, Inc.) Option Ex 103,334 15.08 1,558,793
2010-03-10 Schultz Alan F (President & CEO) Sale 35,000 28.87 1,010,590
2010-03-10 Schultz Alan F (President & CEO) Option Ex 35,000 25.71 899,850
2010-03-09 Schultz Alan F (President & CEO) Sale 100,000 28.48 2,848,500
2010-03-09 Schultz Alan F (President & CEO) Option Ex 100,000 25.71 2,571,000
2010-03-09 Recchia Robert L (EVP and CFO) Sale 28,125 28.63 805,303
2010-03-09 Recchia Robert L (EVP and CFO) Option Ex 28,125 25.71 723,093
2010-03-09 Hogg William F Jr (EVP Manufacturing) Sale 43,750 28.48 1,246,087
2010-03-09 Hogg William F Jr (EVP Manufacturing) Option Ex 43,750 25.71 1,124,812
2010-03-05 Sampson Marcella A (Director) Sale 25,000 28.26 706,400
2010-03-05 Sampson Marcella A (Director) Option Ex 25,000 12.91 322,800
2010-03-03 Wiseley Todd L (General Counsel and SVP - Admi) Sale 16,000 27.44 439,072
2010-03-03 Wiseley Todd L (General Counsel and SVP - Admi) Option Ex 16,000 9.17 146,720
2010-03-01 Herpich Richard P (EVP/ Sales & Marketing) Sale 18,714 26.89 503,294
2009-11-19 Schultz Alan F (President & CEO) Sale 50,000 16.49 824,400
2009-11-19 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-18 Schultz Alan F (President & CEO) Sale 50,000 17.44 872,100
2009-11-18 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-17 Schultz Alan F (President & CEO) Sale 50,000 17.23 861,400
2009-11-17 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-16 Schultz Alan F (President & CEO) Sale 50,000 16.97 848,349
2009-11-16 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-13 Schultz Alan F (President & CEO) Sale 50,000 16.38 819,050
2009-11-13 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-12 Schultz Alan F (President & CEO) Sale 50,000 16.53 826,600
2009-11-12 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-11 Schultz Alan F (President & CEO) Sale 50,000 17.12 856,000
2009-11-11 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-10 Schultz Alan F (President & CEO) Sale 50,000 17.21 860,399
2009-11-10 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-09 Schultz Alan F (President & CEO) Sale 50,000 18.20 910,050
2009-11-09 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-06 Schultz Alan F (President & CEO) Sale 50,000 17.78 889,100
2009-11-06 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-05 Schultz Alan F (President & CEO) Sale 50,000 17.80 890,199
2009-11-05 Schultz Alan F (President & CEO) Option Ex 50,000 1.32 66,000
2009-11-04 Brennan Patrick F (Director) Sale 15,000 17.89 268,305
2009-11-04 Brennan Patrick F (Director) Option Ex 15,000 9.91 148,605
2009-11-04 Anderson Joseph B Jr (Director) Sale 15,000 17.72 265,860
2009-11-04 Anderson Joseph B Jr (Director) Option Ex 15,000 9.91 148,605
2007-08-06 Schultz Alan F (President & CEO) Buy 35,000 8.06 281,925
2007-06-11 Herpich Richard P (EVP/ U.S. Sales) Sale 4,500 18.00 81,000
2006-05-02 Schultz Alan F (CEO & President) Sale 5,800 30.00 174,000
2006-04-18 Schultz Alan F (Chairman & CEO) Sale 39,600 30.30 1,199,880
2006-04-18 Schultz Alan F (Chairman & CEO) Option Ex 39,600 20.29 803,523
2006-04-05 Schultz Alan F (CEO & President) Sale 6,600 30.00 198,000
2006-04-04 Schultz Alan F (CEO & President) Sale 5,000 30.00 150,000
2006-03-14 Recchia Robert L (EVP and CFO) Sale 7,500 28.95 217,140
2006-03-14 Recchia Robert L (EVP and CFO) Option Ex 7,500 20.29 152,182
2006-02-16 Schultz Alan F (CEO & President) Sale 11,600 30.00 348,000
2006-01-24 Goldstein Seth (Director) Sale 1,546 28.02 43,318
2005-08-04 Herpich Richard P (EVP/ U.S. Sales) Sale 4,500 40.00 180,000
2005-07-27 Hoffman Barry P (EVP and General Coun) Sale 77,500 39.17 3,035,907
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Insider trading activities including stock purchases, stock sales, and option exercises of VCI listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Valassis Communications Inc (symbol VCI, CIK number 883293) see the Securities and Exchange Commission (SEC) website.