Insider Trading activities at Bluefly Inc (BFLY)

Insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Bluefly Inc (BFLY) since 2011 are shown in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Bluefly Inc. Table 2 shows the detailed insider transactions. This company's CIK number is 1030896.

Total stock buying since 2011: $2,298,856.
Total stock sales since 2011: $229,615.
Total stock option exercises since 2011: $0.

▪ Recent SEC 13D filings for all companies
▪ Recent portfolio reports of all companies


6 insiders reported insider trading activities at Bluefly Inc (BFLY):
Insider trading activities of Soros George
Insider trading activities of Ainslie Lee S Iii
Insider trading activities of Ruch Joshua
Insider trading activities of Zimmerman Michael
Insider trading activities of Soros Fund Management Llc
Insider trading activities of Qih Management Investor Lp

Table 1. Yearly summary of insider stock purchases, sales, and option exercises at Bluefly Inc (BFLY).
Insider Buying Insider Sales Option Exercises
Year Shares Value Shares Value Shares Value
2013 0 $0 31,948,118 $229,615 0 $0
2012 298,858 $298,858 0 $0 0 $0
2011 1,111,110 $1,999,998 0 $0 0 $0

Table 2. Monthly summary of insider trading at Bluefly Inc (BFLY).
Trading Period Insider Buying Insider Sales Option Exercises
year-month Shares Value Shares Value Shares Value
2013-05 0 $0 31,948,118 $229,615 0 $0
2012-11 298,858 $298,858 0 $0 0 $0
2011-09 1,111,110 $1,999,998 0 $0 0 $0

Table 3. Detailed insider trading at Bluefly Inc (BFLY)
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2013-05-23 Zimmerman Michael Sale 3,371,959 .01 26,975
2013-05-23 Ainslie Lee S Iii Sale 3,704,101 .01 29,632
2013-05-23 Qih Management Investor Lp (10% Owner) Sale 6,480,070 .01 51,840
2013-05-23 Ruch Joshua Sale 11,900,164 .01 95,201
2013-05-23 Soros George (10% Owner) Sale 6,491,824 .00 25,967
2012-11-13 Ruch Joshua Buy 298,858 1.00 298,858
2011-09-07 Soros Fund Management Llc Buy 555,555 1.80 999,999
2011-09-07 Soros George Buy 555,555 1.80 999,999

Insider trading activities including stock purchases, stock sales, and option exercises of BFLY listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Bluefly Inc (symbol BFLY, CIK number 1030896) see the Securities and Exchange Commission (SEC) website.



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