Insider Trading activities of Servicenow, Inc. (NOW) , Part 6

Insider trading activities (stock purchases, sales, and option exercises) reported by insiders of Servicenow, Inc. (NOW) since 2005 are illustrated in Table 1 and Table 2. Table 1 shows the monthly insider trading data of Servicenow, Inc. since year 2005. (See page 1 of this report.) Table 2 shows the detailed insider transactions of Servicenow, Inc. since 2005. The reporting company's ticker symbol is NOW. The reporting company's CIK number is 1373715.
The total value of stock buying since 2005 is $6,670,382.
The total value of stock sales since 2005 is $31,763,125,134.
The total value of stock option exercises since 2005 is $79,436,768.



Table 2. Detailed insider stock purchases, sales, and option exercises of Servicenow, Inc. insiders (NOW) , Part 6
  Trade Date   Insider Name Trade Type     Shares       Price ($)   Value ($)
2014-08-14 Schneider David (Chief Revenue Officer) Option Ex 16,000 3.00 48,000
2014-08-13 Schneider David (Chief Revenue Officer) Sale 15,000 54.77 821,610
2014-08-13 Schneider David (Chief Revenue Officer) Option Ex 15,000 3.00 45,000
2014-08-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 30,000 54.77 1,643,100
2014-08-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 30,000 3.00 90,000
2014-08-07 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 55.73 2,786,600
2014-08-06 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 56.00 2,799,850
2014-08-05 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 57.30 2,945,168
2014-08-01 Slootman Frank (PRESIDENT & CEO) Sale 120,000 57.50 6,899,520
2014-08-01 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-07-23 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 58.64 2,932,150
2014-07-22 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 10,000 60.04 600,400
2014-07-22 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 10,000 3.00 30,000
2014-07-22 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 59.33 2,966,600
2014-07-21 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 58.14 2,988,601
2014-07-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 57.10 570,960
2014-07-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-07-14 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 30,000 58.03 1,740,840
2014-07-14 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 30,000 3.00 90,000
2014-07-11 Schneider David (Chief Revenue Officer) Sale 15,500 57.26 887,499
2014-07-11 Schneider David (Chief Revenue Officer) Option Ex 15,500 3.00 46,500
2014-07-10 Schneider David (Chief Revenue Officer) Sale 16,000 55.25 884,032
2014-07-10 Schneider David (Chief Revenue Officer) Option Ex 16,000 3.00 48,000
2014-07-01 Slootman Frank (PRESIDENT & CEO) Sale 120,000 63.82 7,658,880
2014-07-01 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-06-16 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 59.55 595,510
2014-06-16 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-06-16 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 30,000 60.02 1,800,450
2014-06-16 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 30,000 3.00 90,000
2014-06-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 30,000 58.06 1,741,920
2014-06-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 30,000 3.00 90,000
2014-06-11 Schneider David (Chief Revenue Officer) Sale 31,000 56.14 1,740,309
2014-06-11 Schneider David (Chief Revenue Officer) Option Ex 31,000 3.00 93,000
2014-06-11 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 45,000 56.76 2,554,065
2014-06-05 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 52.78 2,639,150
2014-06-04 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 50.84 2,542,100
2014-06-03 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 50.13 2,576,630
2014-06-02 Slootman Frank (PRESIDENT & CEO) Sale 120,000 51.25 6,149,520
2014-06-02 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-05-23 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 15,000 51.19 767,835
2014-05-23 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 15,000 3.00 45,000
2014-05-23 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 10,000 52.53 525,340
2014-05-23 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 10,000 3.00 30,000
2014-05-22 Barber Paul V (Director) Sale 27,777 50.11 1,391,905
2014-05-16 Slootman Frank (PRESIDENT & CEO) Option Ex 38,460 2.60 99,996
2014-05-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 47.10 471,049
2014-05-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-05-15 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 47.07 2,353,300
2014-05-14 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 47.94 2,396,900
2014-05-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 20,000 48.10 962,000
2014-05-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 20,000 3.00 60,000
2014-05-13 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 48.22 2,478,405
2014-05-09 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 31,000 46.75 1,449,281
2014-05-09 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 31,000 3.00 93,000
2014-05-08 Slootman Frank (PRESIDENT & CEO) Sale 20,000 47.05 941,000
2014-05-08 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 130,744 46.96 6,139,215
2014-05-07 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 119,256 46.56 5,552,559
2014-05-07 Luddy Frederic B (CHIEF PRODUCT OFFICER) Option Ex 250,000 .00 0
2014-05-01 Slootman Frank (PRESIDENT & CEO) Sale 120,000 51.10 6,132,600
2014-05-01 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-04-24 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 50.19 2,509,300
2014-04-23 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 53.98 2,698,950
2014-04-22 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 54.60 2,806,697
2014-04-16 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 31,000 52.35 1,622,850
2014-04-16 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 31,000 3.00 93,000
2014-04-16 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 10,000 52.50 525,000
2014-04-16 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 10,000 3.00 30,000
2014-04-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 50.64 506,430
2014-04-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-04-14 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 7,500 50.09 375,697
2014-04-14 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 7,500 3.00 22,500
2014-04-14 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 20,000 50.51 1,010,100
2014-04-14 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 20,000 3.00 60,000
2014-04-07 Barber Paul V (Director) Sale 27,777 51.84 1,439,876
2014-04-01 Slootman Frank (PRESIDENT & CEO) Sale 120,000 61.16 7,338,840
2014-04-01 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-03-19 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 45,000 67.88 3,054,735
2014-03-17 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 67.21 672,060
2014-03-17 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-03-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 40,000 68.23 2,729,280
2014-03-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 40,000 3.00 120,000
2014-03-12 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 16,000 66.62 1,065,904
2014-03-12 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 16,000 3.00 48,000
2014-03-11 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 15,000 66.58 998,715
2014-03-11 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 15,000 3.00 45,000
2014-03-07 Barber Paul V (Director) Sale 27,777 68.06 1,890,502
2014-03-06 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 69.17 3,458,650
2014-03-05 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 70.60 3,529,999
2014-03-04 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 70.33 3,614,807
2014-03-03 Slootman Frank (PRESIDENT & CEO) Sale 120,000 67.01 8,040,720
2014-03-03 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-02-28 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 12,091 69.47 839,998
2014-02-24 Strauss William L Sale 10,000 69.05 690,510
2014-02-24 Strauss William L Option Ex 10,000 2.20 22,000
2014-02-19 Noell Charles Iii (Director) Sale 28,140 66.78 1,879,329
2014-02-18 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 10,000 67.49 674,880
2014-02-18 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 10,000 3.00 30,000
2014-02-18 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 30,000 67.48 2,024,490
2014-02-18 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 30,000 3.00 90,000
2014-02-18 Noell Charles Iii (Director) Sale 121,860 67.48 8,223,112
2014-02-13 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 25,000 67.06 1,676,475
2014-02-13 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 25,000 3.00 75,000
2014-02-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 40,000 67.10 2,684,120
2014-02-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 40,000 3.00 120,000
2014-02-12 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 25,000 66.34 1,658,500
2014-02-12 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 25,000 3.00 75,000
2014-02-12 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 66.34 3,316,899
2014-02-11 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 65.93 3,296,550
2014-02-10 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 12,909 65.74 848,624
2014-02-10 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 51,400 65.64 3,373,793
2014-02-07 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 25,000 .00 0
2014-02-07 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 42,000 65.16 2,736,594
2014-02-07 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 42,000 3.00 126,000
2014-02-07 Barber Paul V (Director) Sale 27,777 64.39 1,788,699
2014-02-07 Strauss William L Sale 10,000 65.00 650,000
2014-02-07 Strauss William L Option Ex 10,000 2.20 22,000
2014-02-06 Slootman Frank (PRESIDENT & CEO) Sale 80,000 62.92 5,033,360
2014-02-06 Slootman Frank (PRESIDENT & CEO) Option Ex 80,000 2.60 208,000
2014-02-06 Noell Charles Iii (Director) Sale 23,039 63.28 1,457,907
2014-02-05 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 20,000 63.30 1,266,080
2014-02-05 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 20,000 3.00 60,000
2014-02-05 Noell Charles Iii (Director) Sale 126,961 63.80 8,099,476
2014-02-03 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 15,000 63.56 953,415
2014-02-03 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 48,332 3.00 144,996
2014-02-03 Slootman Frank (PRESIDENT & CEO) Sale 120,000 62.94 7,552,440
2014-02-03 Slootman Frank (PRESIDENT & CEO) Option Ex 120,000 2.60 312,000
2014-01-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 25,000 59.10 1,477,600
2014-01-15 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 25,000 3.00 75,000
2014-01-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 20,000 58.86 1,177,220
2014-01-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 20,000 3.00 60,000
2014-01-08 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 58.37 2,918,600
2014-01-07 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 17,500 57.83 1,012,025
2014-01-07 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 17,500 3.00 52,500
2014-01-07 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 57.59 2,879,300
2014-01-06 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 10,000 55.49 554,900
2014-01-06 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 10,000 3.00 30,000
2014-01-06 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 62,000 55.99 3,471,690
2014-01-02 Slootman Frank (PRESIDENT & CEO) Sale 40,000 55.99 2,239,520
2014-01-02 Slootman Frank (PRESIDENT & CEO) Option Ex 40,000 2.60 104,000
2013-12-16 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Sale 25,000 51.62 1,290,375
2013-12-16 Mcgee Daniel (SVP, DEV. & CUST. SUPPORT) Option Ex 25,000 3.00 75,000
2013-12-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Sale 20,000 50.14 1,002,800
2013-12-13 Scarpelli Michael (CHIEF FINANCIAL OFFICER) Option Ex 20,000 3.00 60,000
2013-12-04 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 25,000 52.47 1,311,700
2013-12-04 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 25,000 3.00 75,000
2013-12-04 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 52.60 2,630,200
2013-12-03 Schneider David (SVP WORLDWIDE SALES & SERVICES) Sale 7,500 52.16 391,170
2013-12-03 Schneider David (SVP WORLDWIDE SALES & SERVICES) Option Ex 7,500 3.00 22,500
2013-12-03 Luddy Frederic B (CHIEF PRODUCT OFFICER) Sale 50,000 52.07 2,603,350
2013-12-02 Slootman Frank (PRESIDENT & CEO) Sale 40,000 52.78 2,111,400

Insider trading activities including stock purchases, stock sales, and option exercises of NOW listed in the above tables cannot be completely guaranteed as to their accuracy. For more insider trading information of Servicenow, Inc. (symbol NOW, CIK number 1373715) see the Securities and Exchange Commission (SEC) website.




Real-time Insider Trading

Insider Officer Cluster Trading

Top Officer Buys of the Week

Top Officer Buys of the Month